If you’re looking to reach content viewers beyond broadcast and cable television, we offer advertising opportunities with over-the-top television and digital video streaming. Our award-winning Premion OTT platform distributes your marketing message to audiences on devices like FireStick, AppleTV, and Roku, as well as Smart TVs, tablets, mobile phones, computers, and gaming consoles.
We help businesses define their marketing goals by developing short- and long-term strategies and set key performance indicators to properly track their success. Access to qualitative and quantitative resources, and both traditional and dynamic new approaches to marketing and advertising, enables us to deliver custom solutions tailored to your business.
CBS3, ABC40, and FOX6 are known around Massachusetts for our community advocacy and efforts to get results for our viewers. With leading syndicated and network television programs, local, regional and national sports, local News shows, Surprise Squad campaigns, and more, we are proud to produce and deliver some of the top broadcasts and community outreach missions in the Massachusetts area.
Western Mass News Marketing is a dynamic team of advertising and marketing consultants specializing in television, OTT, digital, and social media. With a diverse portfolio of local and national brands such as the stations under the Western Mass News umbrella, our team understands the power of meaningful marketing and driving consumers to action.
"Big shout out to Western Mass News Marketing. I have been working with them for the past two years and have seen great results. We are getting our message out to our community in a big way and the results show. They have been great to work with and are always looking out for our best interests. Highly recommend!"
Dr. Bill Bazin of Bazin Chiropractic Office
“Airing our recruitment tv commercial on Western Mass News Marketing has helped us effectively reach candidates that were employed, resulting in applicants that were skilled, which helped us fill the positions that we needed.”
Jeff Amanti, Production Manager for Advance Mfg. Co., Inc.
"We have been advertising with Western Mass News Marketing since day one over 10 years ago but MY advertising with their stations goes back over 30 years. The sales team has always been very responsive and helpful. The production group has assisted with great quality ads and the not-to-be-taken-for-granted ability to 'get it' when it comes to design. But the proof is in the response, and the return we see from our investment has always been notable. I'm pleased to be part of the Western Mass News Marketing client family and look forward to the future!"
David Rosen, from Gold Trader and The Diamond Shop
One of Western Mass News' core values is to advocate for our viewers while doing good in the community we serve. We are committed to informing citizens of the issues affecting Massachusetts residents while providing solutions where others have not. Many of our Western Mass News community initiatives are made possible by sponsors who align with our dedication to the community. If you’re interested in joining our community efforts, please reach out to Western Mass News Marketing.