Welcome to Western Mass News Marketing. We are an industry-leading marketing group possessing a wide array of advertising products. We can help our clients using everything from broadcast television to targeted digital. We pride ourselves on our friendly, unmatched customer service in Massachusetts and around New England.


About Western Mass News Marketing

Based in Massachusetts and owned by Gray Television, Western Mass News Marketing makes advertising your company easy, cost-effective, and results-driven. With a large staff of innovative and dynamic consultants, we produce and deliver highly effective marketing and promotional campaigns for companies of all categories, including automotive, healthcare, legal, telecommunications, and more.

With the power of our parent company, Western Mass News Marketing can help your business reach consumers across the country by targeted ads. We're home to Western Mass News, which encompasses CBS3, ABC40, and FOX6. Companies of all sizes have come to rely on our friendly customer service and expertise for budget planning, building awareness, brand engagement, and ultimately consumer action.  


Our Culture

We are Western Mass News Marketing. We’re trailblazers, motivated to push the limits, think outside the box, and succeed! We drive change and embrace it. We are enthusiastic about the products we deliver and committed to the business and audience we serve. We strive to think bigger and do it all, with a lot of heart.



We're Local

Western Mass News is known around Massachusetts for our community advocacy and efforts to get results for our viewers. With leading syndicated and network television programs, local, regional and national sports, local News shows, Surprise Squad campaigns, and more, we are proud to produce and deliver some of the top broadcasts and community outreach missions in the New England area.


Our Team

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The team at Western Mass News Marketing includes seasoned professionals with a common goal to best serve our customers and community. Our team specializes in several different areas such as TV advertising, digital marketing, community engagement opportunities, and more. 

Meet The Team