Rich Ulan

Rich Ulan
Rich has over 35 years of experience in Media Sales serving the Western Mass Market. Starting in print, then moving to over 25 years of sales and sales management in radio and now almost six years in television broadcast and digital sales with Western Mass News, Rich has a well-rounded grasp of media products and their specific values to assist and help businesses of every size grow. This is supported by the many strong relationships he has been able to cultivate and maintain over those years.
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Recent Posts

7 Reasons to Hire a Media Partner for Your Next Marketing Campaign

Are you looking for the top tips for a better marketing campaign? So is everyone else! The good news is there is an easy solution to all your struggles with creating innovative digital marketing campaigns — it’s hiring a media partner. 

As...

21 Advertising Terms You Need to Know

With so many strategies and changing statistics, the world of advertising can seem overwhelming for new marketers. Familiarizing yourself with important advertising terms will broaden your understanding of the best tactics. Here are 21 advertising...

5 Ways to Get Involved in Cause Marketing with Western Mass News Marketing

Cause marketing is an incredibly valuable tool for both your business and your community. When you decide on cause marketing, you start by selecting a highly relevant cause that reflects your brand values. 

5 Tips for Successfully Implementing a Social Media Strategy

Social media is one of the most vital tools available for marketing your business. A large social media following can increase brand awareness, ensuring your brand stays in people's minds and gains their trust. Today, over 3.6 billion people use...

32 Important Advertising Terms You Need to Know Before Executing Your Campaign

Digital marketing is integral for businesses today if they want to reach most audiences. If you want to sell your products or services, keep in mind that 78% of internet users conduct product research online before making a purchase, so digital...